Eilers, Bill


Bill Eilers

Bill Eilers is a Photography and General Education instructor. He joined the visual communications faculty in 2006. He began teaching general education classes in 2006.

Bill earned a Master of Arts in Journalism and Mass Communication with an emphasis on visual journalism and editorial photography from the University of Minnesota, graduating summa cum laude in 1998.

He also has a Bachelor of Science in Journalism and Mass Communication from the University of Wisconsin-La Crosse, graduating summa cum laude in 1990.

His industry experience includes a stint as a camera operator for WXOW-TV in La Crosse, Wis., from 1988 to 1990. He also worked as the staff photographer for Minnesota Magazine and the Chicago regional manager for Chappell Studio/Marathon Photo.

From 1990 to present, he has operated Eilers Photography, which specializes in corporate editorial photography.

His awards and accomplishments include:

  • 1994 Northern Lights Award for Photography
  • Featured exhibit at the Hennepin History Museum in 2001
  • 2002 DCTC Outstanding Teacher of the Year
  • Coached national champions in SkillsUSA VICA Photography competition in Kansas City in 2001, 2002 & 2004
  • Member of Faculty Shared Governance Committee from 2003 to present
  • MSCF union delegate from 2003 to present
  • Coauthored new A.S. degree in Photography in 2005
  • Chairman of Visual Communications department in 2005, 2007 & 2008

His published works include his 1990 masters title: "Client Photographer Communications in Commercial Photography: A Transactional View of Success."

His work has also been seen in news, trade and business publications for such organizations as Ford Motor Co., Goodwill Easter Seals, St. David's School For Early Childhood and Youth Development, Courage Center, Broker Agent Magazine, Minnesota Magazine, Peggy Lauritsen Design Group, the Minnesota Department of Public Safety and the Department of Veterans Affairs and others.

He contributed photographs for 1995 children's book, Kwanza, by Tom Streisguth.

Regarding his teaching philosophy, Bill says, "A lot of education tends to be linear and critical, and while this is important, teaching creativity is greatly underrated. If I had to pick, I'd choose to teach students to think, rather then to memorize information.

"When people experience and then synthesize information and ideas through their own five senses, they begin to gain hope and control over their own environment. With hope and control, there is no limit to the good things people can accomplish."

The best part of his job as a DCTC instructor is helping students realize their dreams. "It's an honor to work with great students, colleagues, staff and administrators every day," he says. "Together, we make the world a better place one person at a time."

Married with children, Bill enjoys reading, listening to and playing music, and "making sawdust" in his woodshop.

Contact Info

William Eilers
Photography Technology Instructor