Testimonials
Marketing
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| Awards | Credits | Location |
|---|---|---|
| Marketing - A.S. Degree | 60 cr. | Rosemount | Online |
| Sales Specialist - Certificate | 16 cr. | Rosemount | Online |
| Program Datasheet: Download the Marketing Datasheet | ||
Marketing professionals use their attention to detail and communication skills to create marketing messages that address their customer needs through various communication methods. Marketers develop strategies to benefit both internal audiences and external customers. Their ability to work in fast-paced environment, deadline-oriented environments is due to marketers being independent thinkers. This program provides knowledge of all general marketing concepts, along with managing projects, determining strategies to reach markets, coordinating the distribution of products, planning advertising and promotional campaigns, creating digital strategies to establish a strong web presence, analyzing data, and researching to assist in market planning.
This program offers Credit for Prior Learning (CPL). Seek credit for life experience to accelerate your progress toward a degree, diploma, or certificate. Visit the Credit for Prior Learning page to learn more.
I was nervous about going back to school after 20 years, but I actually enjoyed being a student again. Learning new things that I could immediately apply to my work was exciting. The curriculum was right on point with many of the strategies and tactics directly impacting the work I was already doing.
Everything I've learned is completely relevant to the job I do and then some. I've been able to apply so much of my work in class to real-world scenarios. I also enjoyed some of my elective classes where I was able to incorporate some fun learning subjects that I probably wouldn't have otherwise.
I'm not sure people know how robust the program offerings are at DCTC. I'm not sure if I even realized how broad the range was until you start meeting other students and learn about the programs they are in. I also feel strongly that DCTC has some of the best professors. They are relatable, open, knowledgeable, patient and all-around great people. It was a pleasure to be in their classes! I'm so grateful, every single day, that I decided to go back to school. You'll learn exactly what you'll need for a successful career in marketing!
| Marketing A.S. Degree • 60 credits |
|
|---|---|
| Tuition | $174/cr. |
| Fees | $21.45/cr. |
| Textbooks | $1,400 |
| Grand Total | $13,127 |
Each year, Dakota County Technical College and the DCTC Foundation make more than $200,000 in scholarships available to our students. Students are encouraged to create an account and apply for scholarships online.
Students looking for ways to help finance their college education can find part-time jobs on campus with various DCTC departments and programs. Deliver your completed Work-Study Application to the Office of Scholarships and Financial Aid and search for openings at College Central Network Services. For more information, you can review Work Study Procedure.
Step 1: Apply now for financial aid. Complete the Free Application for Federal Student Aid (FAFSA)
DCTC's Federal School Code: 010402
Step 2: After receiving an official award letter from DCTC, you may apply online for a Federal Stafford Student Loan. Visit the Loans page for more information.
Often a key department to the success of any business, marketing professionals work to develop strategies to meet the overall goals of the organization. Marketers can have creative or project management positions within a department. Professionals tend to work under deadlines set from managers, vendors or themselves. The role of a marketer can encompass creative, analytical, digital and administrative responsibilities which vary depending on the type and size of their employer. Travel or relocation can be part of the job. However, improved technology continues to increase telecommuting from home offices.
Employment in business marketing related fields made the top lists for best-paying careers and fastest employment growth. In Forbes, Marketing and Sales Managers made the Top 20 Best-Paying Jobs for Women in 2013 with a median annual earning of $58,000. In the latest Economic News Release from the U.S. DOL Bureau of Labor Statistics, employment in the business marketing field is among the top 30 occupations with the fastest projected employment growth by the year 2020. BLS: "Employment growth will be driven by an increased use of data and market research across all industries in order to understand the needs and wants of customers and measure the effectiveness of marketing and business strategies."
Often a key department to the success of any business, marketing professionals work to develop strategies to meet the overall goals of the organization. Marketers can have creative or project management positions within a department because both are needed to grow an organization. Professionals tend to work under deadlines set from managers, vendors, or themselves. Travel or relocation can be part of the job. However, improved technology continues to increase telecommuting from home offices, which along with teleconferencing, has reduced travel requirements.
Articulation Agreements are formal agreements between two or more colleges and/or universities to accept credits in transfer toward a specific academic program. DCTC has articulation agreements in place with a number of public and private colleges and universities.
MN Transfer.org is your official guide to a seamless transfer experience in Minnesota Higher Education. Use this resource to find agreements that DCTC has entered with other Minnesota State institutions.
Do you want to see how your courses transfer to programs at participating colleges and universities? Add the coursework you've taken and use Transferology to find out how it might transfer to any of the participating schools in the Transferology network. Get an account and create a plan now!
Whether you're a veteran of the U.S. Armed Forces or an international student or transferring from high school or a four-year university, DCTC will help you through the process. Visit our Transfer Students page for more information.
The Marketing program at DCTC is active throughout the year and makes headlines in college publications. Read about student and alumni success, as well as, accomplishments of our marketing instructors.
DCTC features active, industry-relevant clubs for Marketing students right on campus. Getting involved in these clubs allows you to make the most of your college experience and gives you an edge when seeking employment in the business marketing field.
